Hudson Design Group
Design: André Goguen, Michael McCabe, Jocelyne Saulnier, Richard Osbourne
Illustration: Michael McCabe
Hudson Design always had creative christmas cards, and for its 20th anniversary, we wanted to have something extra special. So instead of a christmas card, we sent a deck of cards, but with a twist. This consisted of a deck of 60 cards, with a triangular shape, with different symbols on the sides. It had the 52 standard cards, as well as “super-trump” rock, paper, scissors cards and “pass” cards.
The symbols on the sides of the cards could be used to play “Hexcentric” a game we devised that consists of matching the colours and symbols on the sides of the cards to make hexes to score points.
There were also two of each illustration so kids could play a memory game.
My contribution to the project, in addition to suggesting the initial idea, was creating the suit symbols, designing the box die and artwork, and coming up with the Hexcentric game.
As these were hand-delivered to local clients, the best thing was when it was delivered to radio personailites while they were on air and they raved about the creativity during their show.