When the Université de Moncton wanted revamp their international week (semaine internationale) that celebrates the International students and their cultures, they wanted to create a new identity as well. They were tying in their activities with the Organisation Internationale de la francophnie (OIF) so wanted to tie-in the logo to their colours.
The shape I created can recall many things, firstly, there is a vaguely human shape, garbed in a robe of many colours, which can represent the vibrant clothing and traditions of many cultures. You can also see a star, which is a symbol of the Université’s acadian culture. Lastly, all the coloured spirals are meeting in the center, which represents different cultures coming together.