Since all the printed materials for Université de Moncton had been in square format, we continued to use it for this card.
The front graphic is a stylized Christmas tree using the shape found in the uMoncton logo, with said logo as a tree topper. Stylized lights adorn the background to give it a Christmas tree feel. I used a soft-touch lamination with spot high-gloss 3D varnish to make the logo elements stand out both visually and in a tactile manner.
I really enjoyed the holiday font usage on the interior with the words “Joyeuses Fêtes” (Happy holidays). Each card was individually signed by the entire team.
The back of the card shows the same logo that appears on the hoodies given to new applicants to the Université.
